MERCEDES BENZ PLACES BY BINGHATTI

MERCEDES BENZ PLACES: DISCOVER LIVING IN SENSUAL PURITY

Sensual Purity is the design philosophy of Mercedes-Benz, a philosophy that explores the dipolarity between intelligence and emotion. This design philosophy celebrates the creation of design and spaces with unmatched aesthetics that can be felt and lived before being visualized or perceived. The concept of Sensual Purity unifies rational intelligent design with emotional hues, delivering a pure and simplistic form of beauty that is simultaneously stunning and spectacular.

Introducing Mercedes-Benz Places | Binghatti: A gateway to experience new grounds for extraordinary moments. A combination of intelligence and emotion, glamour and simplicity, and historic legacies eager towards a future of infinite possibilities.

Defined as an epochal architectural symbol, the hyper-tower’s design supremacy is brought to life by the amalgamation of multiple design languages. The use of intricate strokes, mingled with the candescent pattern of the Mercedes-Benz three-pointed star create a form that lives and breathes the spirit of revolutionary architecture and craftsmanship.

At the core of this icon is a dedication to advanced technologies and innovation. The seamless integration of ingenious smart home technologies with intelligent mobility solutions, allows both brands to redefine what is possible.

Sensual Purity goes beyond automotive; translated into iconic architecture, the design philosophy of Mercedes-Benz defines the commitment to branded residential living spaces that appeal to the customer. Ethos is an interplay between form and function, where the essence of the design evokes a sensual experience that transcends the ordinary.

• Details and finesse
• Designed for holistic and eudemonic lifestyles
• Intelligent sustainability
• Designed with flair and proportion
• Conspicuous dexterity
• Elegance and purity